by Rob Leighton | Mar 31, 2020 | Article, Fundraising, iMission Blog, Nonprofit Strategy
It’s a crazy time. Your nonprofit agency may be expanding to meet community needs, or you may have gone virtual, or you may have seen your spring fundraising events go “poof” or a mix of these. Whichever situation you are in, there are steps you can take to conserve...
by Rob Leighton | Jan 27, 2020 | Article, Fundraising, iMission Blog, Technology
A joke is going around in the fundraising circles. It’s one boomers find humorous, millennials not so much. Here it is. “How do you get a millennial to give?” Long pause. Then the punch line. “Wait till they’re 45.” If you’ve been fundraising and focused on big...
by admin | Jun 10, 2019 | Article, iMission Blog, Nonprofit Strategy
Digital Mapping is a powerful tool that every nonprofit should be using. In today’s connected world, leading nonprofits are using mapping solutions in five critical ways: better-targeted programs & services, fundraising, strategic planning, storytelling, and...
by Rob Leighton | May 2, 2019 | Article, iMission Blog, Nonprofit Strategy
It is still relatively rare for a private company board to think about social impact. Benefit corporations, a for-profit organization that explicitly seeks to pursue both private and public benefits, are becoming more popular. Their social entrepreneurs can learn...
by Rob Leighton | Dec 7, 2018 | iMission Blog, Salesforce
First impressions are critical for success with Salesforce for Nonprofits adoption. Once formed, first impressions are often difficult to change. A bad initial experience with Salesforce can leave a team member with a lasting resistance. A positive initial experience...
by Rob Leighton | Oct 29, 2018 | Fundraising, iMission Blog
Does nonprofit direct mail fundraising marketing still have a place in nonprofit fundraising in the digital age? You bet it does! Connecting with potential donors with different types of touches – email, social, direct mail, events, and in-person meeting – works to...
