by Rob Leighton | Apr 15, 2020 | Article, Fundraising, iMission Blog, Nonprofit Strategy, Technology
Schools closed. Work closed. Stores closed. Parties canceled. Stay at home. Keep your distance. Avoid contact. Based on the Federal Government’s recommendations over this past weekend, these social distancing measures will likely be with us through April. Digital...
by Rob Leighton | Apr 1, 2020 | Fundraising, iMission Blog, Nonprofit Strategy
The Coronavirus Aid, Relief, and Economic Security Act (CARES) was signed into law on Friday, March 27, 2020. A key element of the bill is the Paycheck Protection Program (PPP). The PPP has been established to allow for loans to small businesses with fewer than 500...
by Rob Leighton | Mar 31, 2020 | Article, Fundraising, iMission Blog, Nonprofit Strategy
It’s a crazy time. Your nonprofit agency may be expanding to meet community needs, or you may have gone virtual, or you may have seen your spring fundraising events go “poof” or a mix of these. Whichever situation you are in, there are steps you can take to conserve...
by Rob Leighton | Jan 27, 2020 | Article, Fundraising, iMission Blog, Technology
A joke is going around in the fundraising circles. It’s one boomers find humorous, millennials not so much. Here it is. “How do you get a millennial to give?” Long pause. Then the punch line. “Wait till they’re 45.” If you’ve been fundraising and focused on big...
by Rob Leighton | Oct 29, 2018 | Fundraising, iMission Blog
Does nonprofit direct mail fundraising marketing still have a place in nonprofit fundraising in the digital age? You bet it does! Connecting with potential donors with different types of touches – email, social, direct mail, events, and in-person meeting – works to...