Video marketing is hot. Whether your goal is to engage communities, connect with new supporters, or increase traffic to your site, there are plenty of ways to make video marketing work harder for your nonprofit. Here’s a look at some notable marketing trends for 2025....
The Challenge The Capital Region Education Council (CREC) faced a problem it couldn’t quite solve: Several of its 16 magnet schools faced chronic under-enrollment. Founded to provide school choice opportunities for the students of Greater Hartford, Connecticut,...
An iMission K-12 Recruitment Article Today’s digital consumer uses online reviews as the metric that decides a purchase. Studies have shown that the modern buyer trusts online reviews nearly as much as a word-of-mouth endorsement from a friend or family member. On...
An iMission K-12 Recruitment Article American K-12 schools are facing an enrollment cliff challenge: A perfect storm of declining birthrates and demographic changes that mean many schools are shrinking — some to the point of insolvency. The Los Angeles Unified...
An iMission K-12 Recruitment Article Magnet and charter schools provide unique educational options for families seeking alternatives to traditional public schools. However, in a competitive environment, these schools cannot rely solely on word-of-mouth or...