Strategic K-12 School Marketing & Community Engagement
End-to-end Solutions for Schools
Meet Enrollment
Goals
Build and Engage Communities
Leverage
Technology
Wield the Power
of Data
As education leaders, you know the K-12 terrain is growing more challenging and competitive. The school-age population is falling, and the school choice movement is expanding, creating dual challenges.
To turn your education vision into reality, you need a full-service partner who understands your challenges and can help you succeed.
iMission Institute is a social sector marketing agency and nonprofit technology consulting firm that works with K-12 schools to build brand, create thriving communities, and meet their goals through digital-first marketing and CRM technologies.
Tailored Solutions for K-12 Schools
At iMission, we specialize in empowering public, charter, and magnet schools to succeed in a competitive landscape.
Through our combination of creative marketing strategies and technological expertise, we:
-
- Develop targeted recruitment and enrollment campaigns.
- Streamline and automate processes to save time and resources.
- Build compelling school brands that resonate with families.
- Provide data-driven insights to guide future strategy.
If you’re ready to attract more families, increase engagement, and achieve your enrollment goals, we’re here to help.
Strategic K-12 School Marketing & Community Engagement Guide
Strategic K-12 School Marketing & Community Engagement Guide
Strategic
Marketing
Targeted Advertising
Strong Branding
Website and SEO
Campaign
Management
Recruitment Enrollment
Alumni Engagement
Advancement and Fundraising
Community
Outreach
Partnerships
Enhanced Reputation
Ambassador Cultivation
Technology Planning and Implementation
Salesforce for K-12 Education
Data Management and Insights
Testimonials
“Through the use of a multichannel marketing approach, iMission planned, coordinated and executed multiple campaigns that increased the enrollment at our five MSAP Project Schools and continues to support our efforts today. They have specifically assisted us to target populations to increase the diversity of our school enrollments.”
Jennifer Jepsen
MSAP Project Director, CREC
“iMission’s expertise in digital marketing has been particularly noteworthy. They have skillfully planned and executed paid search and social media ad campaigns that have significantly increased awareness of our school’s brand. As a result, we have seen a marked increase in website traffic and event sign-ups, directly contributing to our growth and outreach goals.”
Elizabeth Wilson
Academy of Science & Innovation Recruitment Team
“We have a unique marketing challenge at Comp Sci High, because our target audience intersects demographics and niche interests. iMission exceeded our expectations. From the first, iMission’s approach was data-driven, human-centered, and entirely professional. They helped us find the ‘story’ in every piece of marketing content.“
John Tusch
Theme Coach, Academy of Computer Science and Engineering
We’re excited to help you reach your school reach its goals. Let’s get started.
K-12 School Marketing & Community Engagement Resources
Beyond Graduation: Enhancing Alumni Engagement in Public Schools with Salesforce Education Cloud
Boost your school’s alumni engagement with Salesforce Education Cloud to enhance reputation, recruitment, and fundraising efforts.
Salesforce Education Cloud for K-12 Schools: Integrating PowerSchool and Beyond
Discover how integrating PowerSchool and Salesforce Education Cloud can enhance communication and improve student success.
K-12 Magnet School Student Recruiting: A Case Study
Learn how a digital-first marketing approach helped 4 K-12 schools in the CREC system reach their student recruiting goals!
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