It’s fundraising season so here at iMission, we wanted to provide a quick and easy How-To Guide for you to get your donor orientation campaign off the ground. Let’s review the basics: what’s a donor orientation series? It’s a series of emails – possibly automated...
How to Reach More Nonprofit Donors… Using For-Profit Strategies For-profit companies’ customers have to come from somewhere, just like nonprofit donors. Big business has always spent heavily on traditional old-world advertising. Television spots, newspaper...